If you haven’t been to the Avie’s Ski / Sports website in a while, you may want to check it out. Click the Avie’s button way down bottom. That will get to the newly redesigned Avie’s Ski / Sports home page. But first, read on just a bit farther to see what’s in store—pun intended.
For the past few years Avie’s has been displaying skis in an online store. We felt this was an easy and effective way to display gear and pricing. But we really don’t encourage people to buy ski equipment online. So it was a bit of and ideological conflict.
Buying online hurts brick-and-mortar stores, like Avie’s Ski / Sports. In person is where you get service and build a relationship. Buy online, you still have to go to a brick-and-mortar shop to have bindings mounted and adjusted. If something goes wrong with your online purchase? You need to deal long distance with the issue. Sometimes with less than great results. Had the purchase been made at a brick-and-mortar shop, like Avie’s Ski / Sports, the problem would be resolved quickly and amicably.
While you could buy ski boots online, why would you? They are just way too personal a piece of equipment. You need to walk into a shop where you can try on multiple pairs, sizes, and styles, to find the one just right for you. And you get a knowledgeable boot-fitter. They help you get into the right kind of boot for your ability and style as a skier. Can’t do that online.
Avie’s Online Store is lights out, doors locked.
Our intent with the website redesign is to give you much more information about the equipment. With a focus on what’s new for the season. That does not however, mean that the only gear in the store is what you see online. There is lots more gear at Avie’s Ski / Sports. You just need to stop in to see it all, live and in person. Which is just the way we like it.
For all the skis, snowboards, and boots, there is a page listing all the new gear for the 2018-2019 season, and pricing. Click on the brand name of the item you are interested in. Click BLIZZARD if interested in finding out more about Rustler 9, for instance. A new page will open with more detail about that ski. In almost all cases, there will be some input from Avie’s Ski Testers who have actually skied on the skis or in the boots.
You get more detail, and more perspective, by hearing what Avie’s Ski / Testers thought of a particular ski or ski boot. That’s the other bonus to coming to a brick-and-mortar shop, like Avie’s Ski / Sports. The folks working there are skiers and riders. They have tried out much if not most of the gear being sold. And we have in-store clinics where the reps from the brands come down and help us better understand the new technologies going into ski and boot creation. We pass that knowledge along to you, so you make better, more informed choices about what you buy.
All the winter sports pages have been updated (the summer pages will slowly get updated as well). And there is lots more information on each page to help you in your decision-making. There is also a new page, dedicated to Do-It-Yourself gear upkeep. We hope you find it both interesting and useful. But you won’t know until you check it out.
So, Avie’s found a new way to display all the new equipment and fun stuff that emerges on the market each and every fall season. Go ahead, check out the new website. Click the Avie’s button below. Then click SNOW SPORTS on the menu and go from there.
We will see you soon. When you stop in at Avie’s Ski / Sports. Let us know what you think of the website redesign. But mostly…